Capital & Business Modeling: The Sales Funnel 1 of 2

A sales funnel is the process from first contact, relationship development, opt-in, upsell, sale, appreciation, follow-up, and repeat business. An effective sales funnel addresses each of the steps in an intentional way. First Contact. Today, first contact is typically achieved through a free offer that requires the potential customer to sign-up with an email or mobile phone...
Read More

The Relaunch: Considerations in RFPs from an Old Web Site to a New User Experience

#BusinessTip #Tuesday ​Overview of Your Request for Proposals (RFP) First off, let's just agree on the current market rate for a website. Let's factor in that you don't know anything about the web for business, and you don't want to know. You just want it to work and produce increasing your capacity to meet your mission and objectives. What is that cost? $560. Start to fini...
Read More

Noah in the Age of Social Networking

Biblical Story The story of Noah is well known as story about a great zoologist and ship builder. Many a retelling of the story show Noah as concerned about the people of his city as he was about his own family. He offered others a place on the boat. Yet, when the door to the ark closed, only 8 humans were inside. What's more, a group gathered to jeer his foolishness even a...
Read More