Capital & Business Modeling: The Sales Funnel 1 of 2

A sales funnel is the process from first contact, relationship development, opt-in, upsell, sale, appreciation, follow-up, and repeat business. An effective sales funnel addresses each of the steps in an intentional way. First Contact. Today, first contact is typically achieved through a free offer that requires the potential customer to sign-up with an email or... Continue reading

Capital & Business Modeling: Team Building Part 2 of 2

#BusinessTip #Tuesday This second in the series continues to expand your team. Notice the definitions and explanations, but also the considerations and personality types to look for when recruiting. The team individuals makes a difference. How they work together makes a difference. But, be careful not to interpret camaraderie alone as effectively working together. Your... Continue reading