Starting Your Personal Bakery
The first question is: What do you know? What is it that you know more about than anyone in your circle? What advice or services do you always seem to be providing for others? What need do you continually run into?
Consider that you respond, see, or know about this topic because it is key to your potential. Often, an individual gets caught up in what appears to be lucrative or “easy” rather than examining his desires in connection with what he has.
Consider that your recipes are models, advice, market structures, and other knowledge that you can learn and expose yourself to. Multiple options exist.
Your choice will be cemented in the context of your uniqueness. Realize that you can mix and match models to best fit you.
Materials are the tools that you have at your disposal. Power saws, computers, pen and paper…What do you have?
Start with what you have including people resources. If you have money, consider wise investments that will provide materials for your product.
Ingredients are analogous to content. This is where your know-how and perceptions are used to complete the product that is your pie.
Focus on creating the content in a raw form first. Next, consider it in the context of your tools and models.
Once you have a handle on your personally created pie, consider the opportunity to produce more pies and share them with others. What is the market for the pie you have created?
[Excerpted from “COACH CEO” Available Fall 2012 by MAWMedia.com]